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We create and capture stories and moments that lay the foundation for increased gender equality and more inclusive economic growth in the region.

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17Nov2022

News/Stories

Can digital workplaces lead to an ‘illusion of flexibility’?
Work-from-home arrangements almost became the new normal during COVID-19. But as companies transition back to working onsite, the option for remote work again tends to be seen to cater primarily to women, who are traditionally tasked to care for the family. A recent panel discussion supported by Investing in Women challenged these views by interrogating […]
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11Nov2022

News/Stories

Art exhibit in Vietnam sparks conversations on gender norms
On October 24, the Australian Embassy Vietnam and CARE International in Vietnam launched an art exhibit highlighting the multiple burdens on women and prompting conversations on equal sharing of caring and economic roles across genders within households. Housed at the Vietnamese Women’s Museum until 11 November, the art exhibit features 10 contemporary artworks by prominent […]
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04Oct2022

News/Stories

Can gender equality in creative firms benefit campaigns?
There is growing interest globally in how marketing and advertising campaigns can challenge gender stereotypes and normalise gender equality. Most conversations tend to focus on the creative output, but should creative firms also look into how gender equality within their teams can lead to innovative campaigns that promote broader gender equality? The Internet and Mobile Marketing […]
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03Aug2022

News/Stories

Drop in economic participation in South East Asia highlights the need for critical changes and recovery measures for women in the labour sector
Women’s economic participation and opportunity in South East Asia have generally declined, resulting in setbacks in gender equality in the region, World Economic Forum’s latest Global Gender Gap Report reveals. According to the report, the COVID-19 pandemic has reversed progress on gender parity in labour-force participation as it registered the lowest score this year since the index […]
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03Aug2022

News/Stories

Progress seen in gender portrayals in Vietnam ads, but more work needed
Advertising campaigns in Vietnam during Lunar New Year (Tet) celebrations in 2022 indicate positive shifts in gender portrayals, but they still fall short in challenging stereotypes that limit the equal sharing of caring and economic roles between women and men, a new report supported by Investing in Women showed. CARE International in Vietnam and their […]
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01Jun2022

News/Stories

Keep up with shifts in gender roles during COVID-19, Indonesia advertisers urged
The COVID-19 pandemic has a real impact on gender equality at home, at work and in society. It has exacerbated multiple burdens on women, especially amid lockdowns and school closures. But there is also evidence that some men have engaged more in household responsibilities during the pandemic. Are brands adapting to this shift in gender […]
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