2 May 2024 | Brief

Investing in Women Campaigns and Communities of Practice Brochure

Gender Norms

Summary

The Investing in Women (IW) Campaigns and Communities of Practice (CoP) Brochure summarises Investing in Women’s approach to supporting locally driven campaigns to broaden public support for gender equality and women’s economic empowerment.

This brochure offers an operational definition of gender norms, drawing on multidisciplinary scholarship and literature. It also sets out a rationale for supporting locally driven campaigns, aligning with a “hearts and minds” approach to gender norms. It offers CoPs as a model for supporting the advocates and actors leading the campaigns.

Drawing on IW’s experience in supporting campaigns from 2018 to 2022, this brochure showcases evidence and insights from six case studies across Indonesia, the Philippines, and Vietnam.

Highlights

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