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New Case Studies from the Indonesia Business Coalition for Women’s Empowerment

Stories /08 March 2022

The Indonesia Business Coalition for Women’s Empowerment (IBCWE) has published three new case studies showcasing how influential businesses in Indonesia are shifting workplace cultures, practices and policy barriers to achieve workplace gender equality.

The new case studies explore how Telkomtelstra and L’Oréal Indonesia have both successfully implemented flexible workplace arrangements, as well as how Tira Austenite has promoted women’s leadership in the male-dominated steel and gas industry.

The case studies demonstrate how and why these Indonesian business put in place measures to achieve greater workplace gender equality as part of their membership of the IBCWE, and what the results were of these changes including increased employee engagement, productivity, cost efficiency and brand credibility.

Members of the IBCWE believe that advancing gender equality in the workplace and supporting women’s economic empowerment should be a central part of business strategy. The evidence is clear: companies with greater gender equality enjoy higher levels of growth and performance. Empowering and investing in women is good for business, and good for the economy.

Investing in Women works with Business Coalitions in Indonesia, the Philippines, Myanmar and Vietnam to drive change from the top, with CEOs making concrete commitments to gender equality, such as working towards equal pay, and creating an environment where women have as much opportunity as their male counterparts. They hold themselves accountable by measuring their progress against their commitments.

Read more about Investing in Women’s work with Business Coalitions on Workplace Gender Equality page.

 

Case Study: Flexible Working Arrangements at L’Oréal Indonesia

The Flexible Working Arrangements at L’Oréal Indonesia case study by Investing in Women showcases how and why L’Oréal Indonesia put in place measures to achieve flexible working arrangements, and what the results were of these changes, as part of the company’s commitment to diversity and inclusion and its membership of the Indonesia Business Coalition for Women Empowerment (IBCWE).

The case study explores the context of women and work-life balance at L’Oréal Indonesia and the opportunity that existed for change regarding flexible working arrangements.

The case study goes on to explore the key actions taken to put in place these flexible working arrangements, including taking a staged approach; putting in place supporting HR processes and practices; as well as consulting with employees.

Read the full case study here

LOreal-Indonesia-casestudy

 

Case Study: Promoting Women’s Leadership at Tira Austenite Indonesia

The Promoting Women’s Leadership at Tira Austenite case study by Investing in Women showcases how and why Tira Austenite has made progress towards redressing the gender imbalance in its male-dominated workforce, as part of its membership of the Indonesia Business Coalition for Women Empowerment (IBCWE).

The case study explores how attracting new female talent is a challenge for the steel and gas industry, in which Tira Austenite operates, because gendered social norms maintain that men are more suited to these sectors.

The case study goes on to outline how, by focusing on women’s leadership, Tira Austenite created a system that identifies and supports women to progress in the company, with the aim of attracting and inspiring the next generation of employees.

Read the full case study here

TiraAustenite-casestudy

 

 

Case Study: Flexible Working Arrangements at Digiserve by Telkom Indonesia (Previously Telkomtelstra)

The Flexible Working Arrangements at Telkom Indonesia (Previously Telkomtelstra) case study by Investing in Women showcases how and why Telkomtelstra put in place measures to achieve flexible working arrangements as part of the company’s commitment to supporting women in Science Technology Engineering and Maths (STEM) sectors and membership of the Indonesia Business Coalition for Women Empowerment (IBCWE).

The case study explores the how the telecommunications industry in Indonesia is male dominated, with women making up only 36 percent of Telkomtelstra’s workforce, making it difficult to attract and maintain women employees.

The case study goes on to outline how, through commitment from leadership and comprehensive support from the Human Resources (HR) department, the flexible working arrangement at Telkomtelstra improves employee engagement, while also increasing productivity, cost efficiency and credibility for the company.

Read the full case study here

Telkomtelstra-casestudy
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